Melania Trump Launches NFT Platform In First Venture Since Leaving White House

Melania Trump is getting into NFTs in her first public venture since leaving the White House almost a year ago.

The former First Lady announced Thursday that she is selling an NFT for $150 and it will be available for purchase between December 16 and December 31, 2021.

The NFT is the first digital art to be sold on her new platform, which will release NFT’s regularly and is powered by Parler, a conservative social media platform.

“I am proud to announce my new NFT endeavor, which embodies my passion for the arts, and will support my ongoing commitment to children through my Be Best initiative,” Trump said in a statement. “Through this new technology-based platform, we will provide children [with] computer science skills. including programming and software development, to thrive after they age out of foster care.”

A portion of the proceeds will “assist children aging out of the foster care system by way of economic empowerment and with expanded access to resources needed to excel in the fields of computer science and technology,” the press release from Trump stated.

NFT’s are a “watercolor” by Marc-Antoine Coulon that includes an audio recording of Trump, according to the press release.

Non-fungible tokens, or NFTs, are unique pieces of digital content that are linked to the blockchain, the digital database supporting cryptocurrencies such as bitcoin and ethereum. NFTs have attracted the interest of big bands, athletes, musicians and celebrities, and some NFT versions of digital images have sold for tens of thousands of dollars. Justin Bieber recently released his first NFT available to purchase.

Trump has been under the public radar since her husband Donald Trump lost the 2020 election and left the Oval Office, but she is reportedly eager to return to duties as the first lady in the future.