Pharrell Williams and British model Cara Delevingne star in and lend their voices to Chanel’s latest short film, Reincarnation.

Pharrell, Cara Delevingne’s Chanel Short Film

Ahead of Chanel’s Paris-Salzburg 2014/15 Métiers d’art show, the fashion house released the Reincarnation short on the Internet. In the seven-minute film, Pharrell and Delevingne play a bell boy and waitress, respectively, in 1950s Austria. In a dream sequence, Pharell becomes Austrian Emperor Franz Joseph I and Delevingne becomes his wife, Empress Elisabeth “Sisi.” Together, the duo sing the Pharell penned, “CC the World.”

“’Reincarnation’ is the new short film created and directed by Karl Lagerfeld to accompany the CHANEL Paris-Salzburg 2014/15 Métiers d’art collection shown on Dec. 2 in Salzburg. This new short film was the perfect opportunity for Karl Lagerfeld to develop an artistic collaboration with Pharrell Williams, a close friend of the House and personal friend of the designer,” reads the YouTube video caption. ” In fact, the artist composed and wrote the lyrics to “CC The World,” the original soundtrack for Reincarnation, and he also plays one of the lead roles and will be, along with Cara Delevingne, the face of the upcoming campaign of the Paris-Salzburg 2014/15 Métiers d’art collection.”

Lagerfeld, prior to the film’s release, explained, “There’s a touch of Pop Art in it. It’s not meant to be a historical reconstruction or something heavy like that. This is light and funny.”

According to Chanel legend, Gabrielle “Coco” Chanel had been inspired to created the label’s iconic jacket by one worn by an Austrian bell boy during a 1954 vacation.

Both Pharrell and Williams have promoted the short film via social  media:

Reincarnation premiering tonight @pharrell @i_am_other @chanelofficial @karllagerfeld @tompecheux @sammcknight1 ❤️

A photo posted by Cara Delevingne (@caradelevingne) on

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