Kylie Jenner‘s ‘Rise and Shine’ song went viral last week. The meme came from a YouTube video posted by Jenner, where she sings ‘rise and shine’ before waking daughter, Stormi.

The post has since inspired remixes, celebrity portrayals and has even become the inspiration behind its own line of merch, which consists of two hoodies available at her official shop, one black and one white, both detailed with her now-famous “Riiise and Shiiinnee” phrase. Jenner also shared a video of her daughter dancing to a remix of the song.

Kylie’s “Rise and Shine” tune garnered so much attention this week that celebrities like Ariana Grande and Miley Cyrus recorded their own versions of the phrase. Grande, 26, even asked Kylie if she could sample it in a song, to which Jenner agreed: “As long as I’m in the music video.”

https://www.instagram.com/p/B3yEXM5JsXO/

Jenner’s brother, Rob Kardashian, decided to keep the meme alive by posting a video of Jenner mouthing the words ‘rise and shine’ to his Instagram account.

https://www.instagram.com/p/B30HBIzFeG0/?utm_source=ig_embed&utm_campaign=embed_video_watch_again

Jenner decided to make light of her accidental viral fame, and updated her Instagram bio to: “rise and shine.” She also posted a photoshopped photo of her own face edited into the Sun Baby from the children’s television show, Teletubbies.

https://www.instagram.com/p/B3unNS4nD4P/?utm_source=ig_embed&utm_campaign=dlfix

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