Tom Brady Surprises Son Benjamin Brady, 15, With $3 Million Diamond Watch

Tom Brady gave his son, Benjamin Brady, a special gift to ensure he got a taste of the Super Bowl 2025 bling. 

In a recap video from the game shared on YouTube, the former NFL quarterback is seen presenting Benjamin, 15, with a diamond watch. 

“Alright, Benny, close your eyes and put your wrist out. Don’t look,” Brady instructed before putting a Jacob & Co.’s Billionaire Mini Ashoka watch on the teen’s wrist. With his eyes closed, the teenager said the watch felt “shiny” on his wrist. After being told to look, Benjamin excitedly checked out the watch and examined it. The watch is estimated at $3 million and covered in 100-carat diamonds around the bracelet and bezel.

Family members and friends admired Benjamin’s watch, one chiming in by saying, “That’s crazy!” The video then showed Tom on a FaceTime call with his 17-year-old son, Jack Brady, who was in New York as the Kansas City Chiefs played the Philadelphia Eagles at the time of the Super Bowl.

While it is possible that Tom promised his middle child that he could wear the watch, it’s unlikely that he purchased a second model. There are only 18 copies of the Billionaire Mini Ashoka in the world, and before he left his hotel room, Tom was seen grabbing the watch for himself. 

In a pre-game press, Brady is seen wearing the watch as he throws the football to former teammate Rob Gronkowski. The former quarterback caught viewers’ eyes during the game as he switched to a second extravagant watch. 

Brady’s second timepiece, also from Jacob & Co., was the Caviar Tourbillon in Yellow Sapphires, valued at $740,000. The watch was set with 338 baguettes, rose-cut yellow sapphires totaling nearly 49 carats, and 338 brilliant-cut diamonds. He would later flaunt the watch in his YouTube vlog, joking that it was just a “little something.”

Brady shares Benjamin and his daughter, Vivian Brady, with his ex-wife, Gisele Bundchen, while he shares his son Jack with ex-girlfriend Bridget Moynahan.