'The Bible' Miniseries Sets Home Video Sales Record
History Channel’s The Bible miniseries sold 525,000 units in its first week of availability on home video – making it the fastest-selling miniseries ever.
While it’s stature among miniseries is impressive, The Bible also ranks first in the fastest-selling category among all TV titles released on home video in the last five years, according to 20th Century Fox Home Entertainment. It beat out popular TV series Game of Thrones, True Blood and The Office, as well as miniseries Band of Brothers and The Pacific, according to Entertainment Weekly.
“We are humbled by the overwhelming response from audiences to The Bible miniseries,” husband and wife executive producers of the miniseries, Roma Downey and Mark Burnett, said. “First, the show was number one on History, now it is number one on Blu-ray and DVD and has been number one in every country in which it aired. We feel incredibly blessed that we were able to bring this amazing love story to life on the screen. It is our hope that folks everywhere will continue to be touched by the message of the Bible and cherish these stories at home with their families for years to come. This is just the beginning.”
Simon Swart, 20th Century Fox’s Home Entertainment executive vice president, was also in awe of The Bible’s reach. “The Bible continues to reach a broad audience and in just its first week it became the #1 title at retail stores,” he said. "It’s rare that a project comes along that touches millions of people in such an impactful way.”
Despite early doubts about the religious-themed project, and the ample criticism from theologians and historians alike, The Bible managed to transcend the skepticism and achieve an incredible amount of success with its audience. On Easter Sunday, the 10-hour miniseries came to a close boasting an impressive 11.7 million viewers.