Reese Witherspoon Launches Book Club App
Reese Witherspoon’s book club will now be available at your fingertips.
On Wednesday, the Big Little Lies star launched Reese’s Book Club (RBC) App, through her media company Hello Sunshine, to “celebrate, explore and connect with each other through a shared love of reading.”
Members of the free app will be the first to hear about Reese’s book picks, usually announced on the actress’s social media every first Tuesday of the month. Members will have access to giveaways, merchandise, discussions and hosted events and meetups. Exclusive items will also be made available to purchase on the app with all proceeds going to Hello Sunshine’s pay-it-forward platform, The Readership.
“Since we launched Reese’s Book Club, we’ve shown that our books have the power to spark discussions, make us laugh when we need it most and bond us over something bigger than ourselves, all while celebrating diverse voices that put women at the center of their stories,” said Witherspoon. “Through Reese’s Book Club App, we are able to forge even deeper connections with our community by providing a new platform for our book club members to engage with these stories and each other.”
“We are also thrilled to harness the collective power of this incredible community to keep spreading the joy of reading by paying it forward and committing 100% of all profits generated through activities facilitated in app to The Readership, our platform to amplify diverse voices and promote literacy,” she added.
“Our mission with Reese’s Book Club is to build the most meaningful book club for women,” said Sarah Harden, CEO of Hello Sunshine. “Fostering deeper connections with the books, authors and other members whilst enabling important programs through The Readership feels like exactly the right step in creating more meaning for our members.”
Reese’s Book Club has had a large social following since its start in 2017. Over 38 books selected as book club picks have gone on to be New York Times bestsellers.