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Jeep Pulls Bruce Springsteen Super Bowl Ad After Drinking & Driving Charge Is Revealed

Days after premiering during the Super Bowl, a new Jeep ad starring Bruce Springsteen is now being pulled after the singer was charged with drinking and driving.

Springsteen was arrested on November 14 in New Jersey at the Gateway National Recreation Area. The beach park is located 15 miles north of Asbury Park, where the singer got his start of a musician.

Springsteen received citations for driving under the influence, reckless driving and consuming alcohol in a closed area. At the entrance to the park, a sign clearly states that alcohol was prohibited there.

The news of Springsteen’s arrest came weeks after he took part in a Super Bowl commercial and performed at President Joe Biden’s inauguration.

The advertisement has been removed from Jeep’s YouTube page and Jeep released a statement saying that it “would be inappropriate for us to comment on the details of a matter we have only read about and cannon substantiate.” The company additionally stated that “it’s also right that we pause our Big Game commercial until the actual facts can be established. Its message of community and unity is as relevant as ever. As is the message that drinking and driving can never be condoned.”

Demi Tsatsaronis

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