Austin Alamo Drafthouse Announces Clown-Only Screening Of ‘It’

The Austin Alamo Drafthouse Cinema announced over the weekend that they will be holding a clown-only screening of the remake of Stephen King‘s It. 

Attendees of the event must come dressed in their best clown outfits, particularly those that resemble that of Pennywise the Dancing Clown.

“For this special Clown screening of It, all attendees should arrive dressed as a clown in order to attend,” the theater’s site reads.

Prior to the screening, the Austin theater is offering a pre-party featuring a “Barrel O’ Fun,” “face-painters available for clown ‘touch-ups,’ and a photo booth, raffles for prizes, and other terrifying merriment.”

“Please arrive in your Pennywise best and be ready to float with us,” the invitation concludes.

The pre-party and screening will take place on September 9, a day after the film will be released in theaters.

The Austin Alamo Drafthouse was criticized by some earlier this year when they held a women-only screening of Wonder Woman.

According to Entertainment Weekly, it may have been the backlash to the Wonder Woman screening that inspired the It screening.

At the time of the super hero film, a commenter wrote on Facebook, “Will there be a male only screening for Thor: Ragnarok?” Or a special screening for It that’s only for those who identify as clowns?”

The Alamo Drafthouse responded to the criticism, saying, “We might actually have to steal that clown idea. Thanks.”

It stars Jaeden Lieberher, Jeremy Ray Taylor, Sophia Lillis, Finn Wolfhard, Wyatt Oleff, Chosen Jacobs, Jack Dylan Grazer, Nicholas Hamilton, and Bill Skargård as Pennywise the Clown.

Watch the It trailer below.