Popular doll company American Girl has released its first American Boy doll.
The doll, named Logan Everett, will debut this Thursday. He will be featured as a drummer in the band who plays with other new American Girl doll Tenney Grant, a new country artist.
Logan is the only boy character in the line at the moment, and stands at 18-inches tall. He has brown hair and gray eyes, and of course, a set of drums. “A boy character has been a top request from our fans for decades,” says company spokeswoman Stephanie Spanos. “We’re hopeful Logan will appeal to both girls and boys… For boys, we know Logan can speak directly to them and give them something unique and special to call their own.”
Spanos also alluded to the fact that the line is set to feature more dolls to come with relevant and modern story lines, more so than ever during the company’s 31-year span.
Mattel, which owns American Girl as well as Barbie, saw a surge in sales last year after the introduction of a more diverse line of dolls. Barbies with body types other than the classic thin blonde were big sellers, as the company decided to offer more bodies, skin tones, and hairstyles.
The American Girl “TrulyMe” line offers 40 combinations of hair, eye, and skin color. The company has also recently added disability-friendly accessories, such as wheelchairs and diabetes care kits.
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